var FooterPopupConstants = {
    "AboutUs": {
        "HistoryAndOverview": "<p>DealerDirect is your one-stop solution for finding your new Ford on the virtual highway of the World Wide Web - 24 hours a day, seven days a week! That is why Ford Motor Company and your local Ford dealer have teamed up to create DealerDirect, the ultimate way to get a vehicle online.</p><p>DealerDirect lets you build and price your new Ford vehicle - all using secure, fast, and easy-to-use internet technology.</p><p>Every day your local Ford dealer provides off-line support by stocking vehicles in inventory, arranging test drives, handling used car trade-ins, locating hard-to-find vehicles and servicing your Ford after the sale. If you have a preferred dealer and would like him or her to handle your off-line needs, please give us the name of their dealership. If you don't, just give us your zip code and we'll help you find one. It's that easy!</p><p>DealerDirect has combined forces with Ford Credit to make our site a complete solution. Ford Credit is an award winning organization dedicated to helping you finance your vehicle. Using the FordCredit online application process, you will be able to submit your credit application using secure technology. In most cases you will receive credit approval and notification through the DealerDirect site within an hour!</p><p>At DealerDirect, we are providing you with the tools to make finding the Ford vehicle of your dreams a reality.</p>",
        "ManagementTeam": {
            "LEO HILLOCK": {
                "link": "Leo Hillock, Office of the Chief Executive and Executive Vice President of Dealer Relations and Development",
                "text": "<p><strong>LEO HILLOCK</strong>, Office of the Chief Executive and Executive Vice President of Dealer Relations and Development. Mr. Hillock is a 30-year veteran of the automobile business, and former President and General Manager of Maroone Ford in Fort Lauderdale Florida. Hillock was a member of the 2000 Ford National Dealer Council which founded FordDirect. He joined FordDirect in November 2000.</p>",
                "imageLink": "LeoHillock.jpg"
            },
            "TED VINCENT": {
                "link": "Ted Vincent, Vice Chair and CFO ",
                "text": "<p><strong>TED VINCENT</strong>, Vice Chairman and Chief Financial Officer. Mr. Vincent joined FordDirect from Ford Motor Company where he held various positions in Pricing and Corporate Financial Analysis and Management. Mr. Vincent also spent several years with I.B.M. and Nissan Motor Corporation where he held various Controller and Finance Manager positions. Mr. Vincent holds a B.A. from the University of California and an M.B.A. from Michigan State University with a concentration in Finance and Accounting.</p>",
                "imageLink": "vincent.jpg"
            },
            "JARED ROWE": {
                "link": "Jared Rowe, Executive Vice President of Operations and Technology",
                "text": "<p><strong>JARED ROWE</strong>, Executive Vice President of Operations and Technology. Jared joined FordDirect in 2000. Throughout his career, Jared has been involved in the automotive industry. He has experience working on the retail, wholesale, and 3rd party sides of this industry. Before joining FordDirect, he held various positions at Toyota Motor Sales, USA; Autobytel.com; and YapStone, an early-stage technology start-up. Jared holds a bachelor's degree in business administration and automotive marketing from Northwood University and a master's degree in business administration from the University of Michigan.</p>",
                "imageLink": "rowe.jpg"
            },
            "STACEY COOPES": {
                "link": "Stacey Coopes, Executive Vice President of Marketing",
                "text": "<p><strong>STACEY COOPES</strong> is FordDirect's Executive Vice President of Marketing. Ms. Coopes oversees the Marketing and OEM Business Development functions for FordDirect and has been an integral part of the leadership team for the last 5 years. Her expertise centers on website design and architecture, media placement and optimization, lead generation and digital analytics. Prior to joining FordDirect, Stacey was a Senior Manager in Deloitte Consulting's Automotive Practice, where she specialized in digital strategy and customer relationship management. In her tenure at Deloitte, Stacey led engagements at General Motors, Chrysler, and Audi to develop and execute customer centric strategies within order fulfillment and marketing. Stacey earned a B.S.E degree from the University of Michigan's School of Engineering and an MBA from the University of Michigan's Ross School of Business.</p>",
                "imageLink": "StaceyCoopes.jpg"
            },
            "VALERIE FULLER": {
                "link": "Valerie Fuller, Executive Vice President of Product Strategy",
                "text": "<p><strong>VALERIE FULLER</strong>, is FordDirect's Executive Vice President of Product Strategy. Ms. Fuller manages FordDirect's strategy and operations for regional digital marketing services, lead management, and more than 5000 global dealer sites. Prior to joining FordDirect, Ms. Fuller was a Senior Manager with Deloitte Consulting and a Director with Trilogy. At Deloitte, Valerie led several large scale technology and process transformations for clients in the automotive industry. At Trilogy, she drove digital solutions to increase customer referrals and sales for Ford Motor Company and Chrysler. Valerie earned a B.S.E. degree from the University of Michigan, an M.B.A. from the Kellogg School of Management, and an M.E.M. degree from Northwestern University.</p>",
                "imageLink": "Valerie.jpg"
            }
        },
        "InTheNews": {
            "FordDirect to Launch New Call Tracking Technology At NADA": {
                "date": "Jan. 31, 2004",
                "heading": "FordDirect to Launch New Call Tracking Technology At NADA",
                "content": "<center><strong>FordDirect to Launch New Call Tracking Technology At NADA</strong></center><center><strong>New Service Uses Internet Technology to Help Dealers Turn Phone Calls into Sales</strong></center><p><strong>Las Vegas, Nev., Jan. 31, 2004</strong> - FordDirect has launched a new service that uses Internet technology to help dealers track their phone calls, measure results from their advertising campaigns and train their salespeople.</p><p>FordDirect Call Track-10 provides dealerships 10 national toll-free numbers that are assigned to advertising media. As calls are generated by dealers' advertisements, they are recorded and logged with available demographic information real-time into a website and a dealer's lead management system.</p><p>Real-time tracking is made possible by a new Internet technology, Voice Over Internet Protocol (VOIP). VOIP converts voice to digits and sends them in packets over the Internet. Since this technology uses the Internet and software running on a PC, VOIP permits users to do such things as view caller demographic information in real-time as a call is received, redirect calls to other numbers, and tie in other computer programs for greater flexibility and efficiency.</p><p>\"FordDirect Call Track-10 is designed to generate additional phone referrals and assist dealers in managing inbound call data,\" said FordDirect President Steve St. Andre. \"We are empowering our dealers to take control of their advertising campaigns and track each and every call they receive at the dealership. The result is a better process that enables dealers to close more sales.\"</p><p>Call Track-10 enables dealers to,</p><ul><li> Identify who is on the phone before answering, with demographic information when available.</li><li>Maximize the effect of their advertising dollars by measuring where calls are coming from.</li><li>Use recorded calls to coach their sales team and improve their phone selling and service skills.</li><li>Feed customer data automatically into their CRM or lead manager, tracking every prospect from marketing source to sale without having to manually enter data.</li></ul><p>VOIP offers dealers another advantage, reduced cost. FordDirect is offering the Call Track- 10 service complete with VOIP technology to its dealers for just $499 per month, with no contract required.</p><p>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to provide information and online vehicle sales services directly to consumers. It is the only dealer-manufacturer partnership in the industry. FordDirect allows consumers to choose, customize and locate new and pre-owned vehicles using fast, secure and easy-to-use Internet technology. Through the company's services, FordDirect dealers sold more than 180,000 vehicles in 2003. Launched in August 2000, FordDirect has more than 3,900 member dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich.</p>"
            },
            "FordDirect to Develop DealerDirect Website for Lincoln Mercury Dealers": {
                "date": "Jan. 31, 2004",
                "heading": "FordDirect to Develop DealerDirect Website for Lincoln Mercury Dealers",
                "content": "<p><strong>Las Vegas, Nev., Jan. 31, 2004</strong> - FordDirect announces it is currently developing a DealerDirect website for Lincoln Mercury Division that will provide the functionality of the FordDirect.com website for the Lincoln Mercury brands. The announcement was made by FordDirect President Steve St. Andre today at the NADA Convention in Las Vegas, Nev.</p><p>\"We are pleased to be expanding our partnership with Lincoln Mercury dealers and the division to offer additional sales opportunities for the brand,\" St. Andre said. \"Lincoln and Mercury consumers will also benefit by getting access to the most accurate vehicle information available, including the only web destination to host a complete view of dealers' on-the-ground inventory.\"</p><p>The DealerDirect website will be launched in the first quarter of this year. Demonstrations of the new website will be given to dealers at the FordDirect/DealerDirect display in the Ford Motor Company exhibit at NADA. The site will allow consumers to build and price vehicles, compare vehicles, view dealers' inventory, send requests for price quotes to their local dealer and much more.</p><p>\"Lincoln Mercury has seen the success of the FordDirect.com site with the more than 180,000 vehicle sales generated last year and we wanted to give our dealers the same advantage,\" said John Fitzpatrick, General Marketing Manager, Lincoln Mercury Division. \"We're looking forward to the launch of the website and the benefits it will bring to our dealers and Lincoln Mercury consumers.\"</p><p>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to provide information and online vehicle sales services directly to consumers. It is the only dealer-manufacturer partnership in the industry. FordDirect allows consumers to choose, customize and locate new and pre-owned vehicles using fast, secure and easy-to-use Internet technology. Through the company's services, FordDirect dealers sold more than 180,000 vehicles in 2003. Launched in August 2000, FordDirect has more than 3,900 member dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich.</p>"
            },
            "FordDirect To Celebrate Fourth Anniversary with 200,000 Internet Sales": {
                "date": "Aug. 4, 2004",
                "heading": "FordDirect To Celebrate Fourth Anniversary with 200,000 Internet Sales",
                "content": "FOR IMMEDIATE RELEASE<br/><br/>Contact:<br/>Kate Bullach<br/>Communications Director<br/>(313) 845-3269<br/><a href=\"mailto:kbullach@forddirect.com\">kbullach@forddirect.com</a><br/><br/>FordDirect To Celebrate Fourth Anniversary with 200,000 Internet Sales<br/><br/>Dearborn, Mich. - FordDirect will celebrate its fourth anniversary this month. In just its fourth year of operations, the company will help dealers sell more than 200,000 vehicles this year through the Internet.<br/>The brainchild of Leo Hillock, FordDirect's executive vice president and a former Ford dealer, the company was founded in August 2000 by the Ford National Dealer Council. Launched in New Jersey with just 15 dealers and a handful of Internet referrals, today FordDirect has over 3,900 Ford, Lincoln and Mercury dealers participating nationwide. And last year, FordDirect provided dealers with more than 1.5 million new vehicle referrals and was responsible for 9 percent of Ford division retail sales.<br/>\"FordDirect is so successful because it is the only dealer-controlled venture in the industry,\" said Bill Keith, dealer principal at Freehold Ford and FordDirect's Chairman of the Board. \"This partnership leverages the collective strength of Ford division marketing and Ford dealers to build a comprehensive web presence for dealers while creating a positive experience for consumers.\"<br/>FordDirect is also expanding its services offline.<br/>\"FordDirect's unique structure allows us to quickly develop and deliver services that evolve with the changing needs of our dealers,\" said FordDirect President Steve St. Andre. \"For example, FordDirect has recently launched a new service, Call Track-10, that uses Internet technology to help dealers track phone calls from traditional advertising media, measure results from these campaigns and train their salespeople.\"<br/>FordDirect Call Track-10 provides dealerships 10 national toll-free numbers that are assigned to advertising media. As calls are generated by dealers' advertisements, they are recorded and logged with available demographic information real-time into a website and a dealer's lead management system. Real-time tracking is made possible by a new Internet technology, Voice Over Internet Protocol (VOiP), which converts voice to digits and sends them in packets over the Internet.<br/>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to provide information and online vehicle sales directly to consumers. It is the only dealer-manufacturer partnership in the industry. FordDirect allows consumers to choose, customize and locate new and pre-owned vehicles using fast, secure and easy-to-use Internet technology. Launched in August 2000, FordDirect has more than 3,900 participating Ford, Lincoln and Mercury dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich."
            },
            "FordDirect Drives 9 Percent of Ford Retail Sales": {
                "date": "Jan. 29, 2005",
                "heading": "FordDirect Drives 9 Percent of Ford Retail Sales",
                "content": "FOR IMMEDIATE RELEASE<br/>Contact:<br/>Kate Bullach<br/>Director of Communications<br/>313-845-3269<br/>kbullach@forddirect.com<br/><br/>FordDirect Drives 9 Percent of Ford Retail Sales<br/><br/>New Orleans - Ford, Lincoln and Mercury dealers sold more than 210,000 vehicles from FordDirect Internet referrals last year. Sales of Ford vehicles from these referrals accounted for 9 percent of total Ford Division sales in 2004. This announcement was made by Ford Division President Steve Lyons, FordDirect Chairman of the Board Bill Keith (Dealer Principal at Freehold Ford) and FordDirect President Steve St. Andre at the National Automobile Dealers Association Convention.<br/>FordDirect was founded in August 2000 by the Ford National Dealer Council to create an online presence that leverages the collective strength of Ford Division with the distribution channel of the local dealer. Launched in New Jersey with just 15 dealers and a handful of Internet referrals, today FordDirect has over 3,900 Ford, Lincoln and Mercury dealers voluntarily participating nationwide.<br/>\"With the help of FordDirect, Ford dealers have been able to deliver some amazing results in just four short years,\" Lyons said. \"The strength of FordDirect is in their innovation and their ability to work with both Ford and Ford dealers to quickly address emerging dealer needs and changing market conditions.\"<br/>FordDirect offers marketing solutions that help dealers capture the online market and get their new and used inventory in front of millions of Internet shoppers each month. FordDirect Services include New Vehicle Marketing Services, Pre-Owned Vehicle Marketing Services, Call Tracking and Call Track-10.<br/>\"The primary objective of FordDirect is to deliver quality sales opportunities by providing a superior online research experience for consumers of Ford Motor Company vehicles,\" St. Andre said.<br/>FordDirect has built an extensive web presence on all major automotive portals, search engines and content sites and has more than 3.5 million monthly visitors to FordDirect.com. Last year, the company delivered dealers more than 1.5 million referrals on new vehicles alone.<br/>\"FordDirect gives Ford dealers a competitive advantage,\" Keith said. \"We are the only dealer-initiated and controlled joint venture in the industry and this model is clearly working.\"<br/>JD Power's \"2004 Dealer Satisfaction with Online Buying Services\" recently ranked FordDirect highest in lead quality, ease of uploading inventory, amount of contact with dealership and dealer gross profit per-vehicle-sold from FordDirect leads.<br/>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to create a comprehensive web presence for dealers and provide information and online vehicle sales quotes directly to consumers. It is the only dealer-manufacturer partnership in the industry. FordDirect allows consumers to choose, customize and locate new and pre-owned vehicles using fast, secure and easy-to-use Internet technology. Launched in August 2000, FordDirect has more than 3,700 participating Ford, Lincoln and Mercury dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich."
            },
            "New FordDirect Web Site to Customize Consumer Experience": {
                "date": "Jan. 29, 2005",
                "heading": "New FordDirect Web Site to Customize Consumer Experience",
                "content": "FOR IMMEDIATE RELEASE<br/>Contact:<br/>Kate Bullach<br/>Director of Communications<br/>313-845-3269<br/>kbullach@forddirect.com<br/>New FordDirect Web Site to Customize Consumer Experience<br/>New Orleans - FordDirect unveiled a new technology platform, FordDirect 8.0, at the National Automobile Dealers Association Convention that will significantly enhance the customers' online experience and improve the way users research and shop for Ford vehicles online.<br/>The new technology will enable consumers to shop online the way they shop offline. From building vehicles without constraint to comparing inventory with only the features a consumer indicates, the site is designed to simplify the shopping process. Based on consumer usage patterns the site will create a user-defined experience.<br/>\"The FordDirect website is evolving toward providing consumers with a customized and personal online shopping experience,\" said Steve St. Andre, FordDirect president and chief operating officer. \"The first applications on our new platform will make building a vehicle and finding it in a dealer's inventor a faster, more intuitive process. The goal is to eventually customize the entire process based on a consumer's needs and preferences.\"<br/>First applications of the new technology platform are:<\br>    * Visual Build and Price - Configuration, or selecting options to build a vehicle, on sites today is a linear step-by-step process. FordDirect's Visual Build and Price will allow users to define their own path through an interactive configuration process that allows them to pick as many, or as few options as they want. Consumers will be able to see how their choices look on the vehicle with an updated photo in real time.<br/>    * Fast-Filter Inventory Match - FordDirect's next generation of inventory matching makes it easier for consumers to find the vehicle they are looking for in a dealer's inventory. Using an interactive grid, consumers can quickly and easily designate the options they want and pinpoint matching vehicles. The customer will be able to evaluate vehicle attributes and make intelligent trade offs. The system will also allow users to compare against both in-stock inventory and inventory that is in-route to the dealership.<br/>    * Virtual Lot Search - FordDirect's Virtual Lot Search visually depicts a dealer's inventory, similar to a bird's eye view of the dealer's lot. Consumers can simply indicate their requirements and quickly filter through a dealer's inventory to find the vehicle they are looking for. Consumers can also adjust their price range to view the vehicles that fit in their budget.<br/>    * Interactive Quick Quote - Consumers who simply want to contact a dealer immediately to get a price quote will have a visual, interactive quote page that will enable them to quickly contact a dealer and still have the opportunity to select options and view their selections.<br/>FordDirect 8.0 is the result of a partnership between Trilogy and FordDirect to continually evolve FordDirect.com with cutting-edge technology. The first enhancements will be made in the first quarter of this year and additional features will be rolled out throughout 2005.<br/>\"Trilogy is excited to partner with FordDirect to deliver real business value through next generation web applications and put them to use today,\" said Joe Liemandt, Trilogy president and chief executive officer. \"This year, consumers will be seeing some very exciting technology on FordDirect.com, which will not be available on any other automotive website.\"<br/>About Trilogy<br/>Trilogy, founded in 1989, is among the world's largest privately held software and services companies and is a leading provider of industry-specific solutions that drive real business value to the automotive, enterprise and consumer electronics and insurance industries. Trilogy solutions enable companies to develop, market and sell products more quickly and profitably. A privately held corporation headquartered in Austin, Texas, Trilogy is on the web at http://www.trilogy.com/.<br/>About FordDirect<br/>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to provide information and online vehicle sales quotes directly to consumers. It is the only dealer-manufacturer partnership in the industry. FordDirect allows consumers to choose, customize and locate new and pre-owned vehicles using fast, secure and easy-to-use Internet technology. Launched in August 2000, FordDirect has more than 3,700 participating Ford, Lincoln and Mercury dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich."
            },
            "FordDirect celebrates fifth anniversary by announcing its expansion to Jaguar, Land Rover and Volvo brand dealers": {
                "date": "Aug. 30, 2005",
                "heading": "	FordDirect celebrates fifth anniversary by announcing its expansion to Jaguar, Land Rover and Volvo brand dealers",
                "content": "FOR IMMEDIATE RELEASE<br/>Contact:<br/>Kate Bullach<br/>Director of Communications<br/>313-845-3269<br/>kbullach@forddirect.com<br/>FIVE YEARS, FIVE MORE DIVISIONS<br/>FordDirect celebrates fifth anniversary by announcing its expansion to Jaguar, Land Rover and Volvo brand dealers<br/>Dearborn, Mich. - To celebrate five years in business, FordDirect is putting five candles in its anniversary cake. Not one for each year it's been operating, but one candle for each division added since inception with Ford dealers in 2000. First Lincoln and Mercury were launched, and now the company is announcing its expansion to Volvo, Land Rover and Jaguar divisions.<br/>\"The expansion beyond Ford dealers is a testament to FordDirect's success,\" said Steve Lyons, Ford Motor Company Group Vice President, North American Marketing, Service and Sales. \"Last year sales from FordDirect referrals represented 9 percent of Ford Division retail sales. With these results it's easy to see why our other divisions and retailers want to take advantage of FordDirect's marketing services.\"<br/>FordDirect was formed in August 2000 and launched its first 15 dealers in New Jersey on December 20. Today, more than 4,200 dealers are enrolled in a FordDirect service, which include new, used and phone call tracking products. Each month FordDirect generates more than 150,000 Internet referrals for new vehicles alone with a web presence that reaches over 15 million Internet shoppers.<br/>\"FordDirect's success has been tremendous, and has vastly exceeded my expectations,\" said Bill Keith, dealer principal of Freehold Ford and Chairman of the FordDirect Board of Directors. \"The unique nature of our joint venture is a great example of what dealers and the manufacturer can accomplish when they work towards a common goal. There's nothing like this in the industry!\"<br/>\"We're excited to announce our new service offering to Volvo, Jaguar and Land Rover retailers and look forward to generating sales opportunities that will help drive business,\" said Steve St. Andre, FordDirect President and COO.<br/>FordDirect services include:<br/>    * New Vehicle Marketing Services:Generates quality sales opportunities and consumer referrals by promoting dealerships everywhere automotive shoppers are online, from FordDirect and Ford brand sites to leading third party sites like Yahoo!, MSN, Kelley Blue Book and Edmunds.<br/>    * Pre-Owned Vehicle Marketing Services:Generates quality sales opportunities and consumer referrals by advertising a dealer's entire used inventory online. This includes postings on leading third party sites, such as AutoTrader, AutoMart, CarsDirect and more.<br/>    * Call Tracking:Tracks, measures and records incoming calls from dealer's advertising media. Call Tracking allows dealers to evaluate their advertising effectiveness and train their sales staff to better handle phone leads.<br/>About FordDirect<br/>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to provide marketing services to FMC dealers and a best-in-class online shopping experience for consumers. It is the only dealer-manufacturer partnership in the industry. Launched in August 2000, FordDirect has more than 4,200 participating Ford, Lincoln, Mercury, Volvo, Jaguar and Land Rover dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich.<br/>"
            },
            "From Concept to Muscle Car: How FordDirect Grew to 9 Percent of Ford Division Sales": {
                "date": "Aug. 30, 2005",
                "heading": "From Concept to Muscle Car: How FordDirect Grew to 9 Percent of Ford Division Sales",
                "content": "<p>FOR IMMEDIATE RELEASE</p><p>Contact:<br/>Kate Bullach</br>Director of Communications</br>313-845-3269<br/><a href=\"mailto:kbullach@forddirect.com\">kbullach@forddirect.com</a></p><center><strong>From Concept to Muscle Car: How FordDirect Grew to 9 Percent of Ford Division Sales</strong></center><p>It was November 1999 and as the Ford National Dealer Council members traveled to Dearborn, Mich., their number one concern and one that was on the minds of all Ford dealers in the country, was the Internet and what was Ford's plan for the future of e-commerce.</p><p>The Information, Technology and Internet committee was told at their meeting that Ford wanted to maintain control of their brand online and they were looking to acquire or partner with some of the emerging third party Internet transaction sites.</p><p>Leo Hillock, then Dealer Principal at Maroone Ford in Fort Lauderdale, Florida, left the meeting with a feeling that Ford was right, they needed a stronger online presence, but that there was a better solution.</p><p>\"I felt that the solution to the problem was for Ford and Ford dealers to form a joint venture and create our own automotive Internet company,\" Hillock said. \"We could combine the strengths of Ford Motor Company and Ford dealers to give the customer everything they could get from a third party site and more.\"</p><p>The Dealer Council returned to Dearborn in December of 1999, and Hillock brought with him a proposal, a business plan to form a joint venture between Ford and Ford dealers.</p><p>\"Leo brought back with him not only an idea but a whole packet of information that laid out exactly how it would work. He even had a name picked out, FordDirect – it was so powerful it just made a lot of sense,\" said Jerry Reynolds, Dealer Principal of Prestige Ford in Garland, Texas.</p><p>Over the next eight months, Ford and Ford dealers worked together to make FordDirect a reality. They jointly raised capital and devised the structure for this one-of-a-kind joint venture. And in August of 2000, at a joint press conference, they announced the formation of FordDirect.</p><p>The first task at hand was to hire a management team with the right mix of talent. This team would have to bring together the dealer and manufacturer and compete in the third party Internet space. Steve St. Andre, current President and COO of FordDirect was hired from AutoWeb. Jared Rowe, current Sr. Vice President of Operations, was hired from Autobytel. Current CFO Ted Vincent was hired from Ford. And two dealers, Hillock and David Kain, a dealer from Louisville, rounded off the group.</p><p>On December 20, 2000, FordDirect launched its first service. New Vehicle Marketing Services was launched with 15 New Jersey dealers and a handful of Internet referrals. FordDirect's model grew to build a best-in-class website and to aggregate leads from sources all over the web, filter them, de-duplicate them and deliver dealers high quality sales opportunities.</p><p>Now sales from these referrals represent more than 9 percent of Ford Division sales and FordDirect has more than 4,200 participating dealers from Ford, Lincoln, Mercury, Volvo, Jaguar and Land Rover brands. The company has also expanded its affiliate relationships to create an extensive online presence that reaches more than 15 million consumers each month.</p><p>FordDirect offers dealers new, pre-owned and call tracking services. Dealer involvement continues to this day, with Hillock now serving as Executive Vice President of Dealer Relations and Development, an active dealer advisory board and a board of directors that control 80 percent of the voting interest in the company.</p><p>\"FordDirect has tremendously exceeded expectations. It's a great example of what the dealers and manufacturer can accomplish when they work on a common goal,\" said Bill Keith, chairman of the FordDirect Board of Directors and Dealer Principal at Freehold Ford. \"The independent management of FordDirect can react quickly to changing market conditions and deliver big results from a small entity.\"</p><p><strong>About FordDirect</strong><br/>FordDirect.com is a joint venture between Ford Motor Company and its Ford franchised dealers to provide marketing services to FMC dealers and a best-in-class online shopping experience for consumers. It is the only dealer-manufacturer partnership in the industry. Launched in August 2000, FordDirect has more than 4,200 participating Ford, Lincoln, Mercury, Volvo, Jaguar and Land Rover dealers located in all 50 states. FordDirect.com is headquartered in Dearborn, Mich.</p>"
            }
        }
    },
    "ContactUs": {
        "For Questions Related to a Ford Vehicle": {
            "heading": "Have Questions Related to a Ford Vehicle?",
            "content": "<p>If you are in the United States please call:</p><p>(800) 392-3673<br/>For hours or operation or additional contact information, follow <a href='http://www.ford.com/en/support/contactUs.htm'>this link</a>.</p>"
        },
        "If You Are A FordDirect Dealer And Need Assistance": {
            "heading": "If You Are A FordDirect Dealer And Need Assistance",
            "content": "<p><strong>FordDirect Dealer Information and Assistance</strong></p><p><strong> General Product Questions - Dealer Inquiries Only:</strong><br/>M-F 9-5 EST: 866-550-7812.</p><p><strong>Call Tracking Questions - Dealer Inquiries Only:</strong><br/>M-F 9-5 EST - 866-550-7812<br/>After Hours and Weekends - 877-462-2552</p>"
        },
        "Ford Credit Financing and Leasing Questions": {
            "heading": "Ford Credit Financing and Leasing Questions:",
            "content": "<p>Please contact Ford Credit using one of the following methods listed below when requesting information regarding Credit or Incentives.</p><p><strong>Ford Credit's eBranch Phone Number</strong><br/>1-877-350-6148</p><p><strong>E-mail</strong><br/>You may e-mail your comments or inquiries to Ford Credit: <a href=\"https://www.securedcontact.com/contactus/ContactUs?lang=EN&amp;brand=FC&amp;r=US\">https://www.securedcontact.com/contactus/ContactUs?lang=EN&brand=FC&r=US</a></p><p><strong>Ford Credit's FAQs</strong></p><p>You may find the answer you are looking for in<br/><a target=\"_new\" href=\"https://www.onlinevehiclefinancing.com/aaui?ATD_SERVLET_ACTION=SUBMITFCPage&amp;ATD_SERVLET_PAGE_CLASS=FAQSelectPage\">Ford Credit's Frequently Asked Questions</a>.</p><p>For other questions regarding your account(s), please contact our customer service center at 1-800-727-7000 (Monday-Saturday) 8am to 9pm EST.<br/>For the hearing impaired, the toll-free number is 1-800-727-7145</p>"
        },
        "Press Inquiries": {
            "heading": "Press Inquiries:",
            "content": "<p>For Press Inquiries please contact:<br/>Kate Bullach<br/>1-313-845-3269<br/><a href=\"mailto:kbullach@forddirect.com\">kbullach@forddirect.com</a></p>"
        },
        "FordDirect Affiliate Program:": {
            "heading": "FordDirect Affiliate Program:",
            "content": "<p>To learn more about the FordDirect Affiliate Program, follow <a href=\"Dispatch.jsp?.CurrentState=AffiliateInfo\">this link</a>,<br/>or contact us via email at:<br/><a href=\"mailto:partner1@forddirect.com\">partner1@forddirect.com</a></p>"
        }
    },
    "Privacy": {
        "FORDDIRECT": "<p>DealerDirect LLC, doing business as \"FordDirect\" is a joint-venture between Ford Motor Company and its Ford-franchised dealers created to provide you with state-of-the-art online tools to access the most current information regarding Ford products and services, and related material that you have indicated an interest in receiving.  In cooperation with Ford Motor Company, FordDirect maintains the primary management, ownership and control of what we call the \"Shopping Tools\", which include the \"Build & Price\", \"Request a Local Quote\", and \"Search Dealer Inventory\" pages.  FordDirect makes every effort to ensure that your visit to the Shopping Tools Web pages within the Ford-brand website is satisfying, as well as secure.</p><br/><p> You personal information is either requested or required on many areas of the site to verify your identity and ensure that you receive the proper response to your interest in a Ford vehicle or other services, offers and incentives. Please take a few minutes to read our complete privacy statement so you can understand how information collected through the Shopping Tools is used and the specific measures we take to protect it.  (This Privacy Statement is not applicable to information obtained on the Ford website outside of the Shopping Tools or through any other business activities.  FordDirect cannot guarantee that if you request removal from the contact list gathered through the Shopping Tools that you will not be contacted by a related-brand entity, including Ford or Ford-franchise dealer, outside the control of FordDirect.  As more fully described below, we may provide your personal information to a third party in order to fulfill your request.  FordDirect cannot control the use of your information once it is provided to a third party.)</p><p> If you have questions or concerns regarding this Privacy Statement, you should contact us at FordDirect, Attn: Chief Compliance Officer, 4 Parklane Blvd., Suite 675, Dearborn, Michigan 48126.</p><br/><p><strong>Information We Collect</strong></p><br/><p>You can visit the Shopping Tools Web pages to research, configure, compare prices and locate a vehicle for sale by using our online tools without telling us who you are and without directly revealing any personal information, other than your zip code.  The only information we collect and store during this type of Web site usage is the name of your Internet service provider also known as your IP address, the web site that referred you to us, the pages you request and the date and time of those requests. We use this information to generate statistics and measure site activity to improve the usefulness of customer visits. Your IP address may be used for other purposes as detailed in the section entitled \"IP Addresses and Click-stream Data\" as set forth in detail, below. During this type of web site usage we do not collect or store personally identifiable information such as name, mailing address, email address, phone number or social security number.  (Note however, it may be possible for Click-stream data analysis to indirectly identify specific users.)</p><br><p>We share aggregated statistical data internally, with Ford Motor Company, Ford-affiliated entities and may share that information with our business partners in the future. For example, we may disclose that a specific percentage of our users live in Iowa. However, this aggregated information is not tied to personally identifiable information.</p><br><p>We reserve the right to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of our site. We do this to offer more targeted products and services to you and to customize and enhance your online experience on the site. We will not provide individual data but will provide only aggregated data from these analyses to third parties.</p><br/><p>We may present links on the Web sites in a format that enables us to keep track of whether these links have been followed. We use this information to improve the quality of our search technology, customized content and targeted marketing and advertising.</p><br/><p><strong>Your Personal Information</strong></p><br/><p>The submission by you to us of personally identifiable information (e.g., your name, your address, your e-mail address, your telephone number) is required in order for you to receive services, products or information you request from either us or companies with which we do business. (We refer to such personally identifiable information, as well as any other information that you voluntarily provide to us, as your \"Personal Information.\")  We collect this information when you provide it to us in the forms presented on certain web pages.  Any information provided on a form is available to us to use to contact you by telephone, email, or regular mail, about your interest in Ford products and services or to solicit your feedback on your experience on our site.  If you provide partial information on these forms prior to clicking the \"Submit\" button, we may use that information to contact you to confirm that you do not wish to receive further information.</p><br/><p>Your Personal Information will be shared between us and those companies with whom we do business, and may also be disclosed to other entities who work with those companies to fulfill your request. In addition, if you provide your Personal Information through the use of our Dealer Locator service (described below) to obtain price quotes for vehicles, your Personal Information may be shared with manufacturers, including, but not necessarily limited to, Ford Motor Company (and/or their dealers, affiliates and agents), who may use that information to contact you. We cannot control, and we are not responsible for, the manner in which any such company or other entity uses your Personal Information once it has been shared with them. </p><br/><p>Your information may be sent to Ford Credit to preliminarily determine whether or not you may qualify for Ford Credit or certain incentives and offers.  By submitting your information, you authorize us and Ford Credit to exchange this information.  In addition, if you inquire about financing from Ford Credit while visiting our sites, you authorize us and Ford Credit to exchange the information you provide in the application form. Once your information has been forwarded to Ford Credit, it will be subject to Ford Credit's Privacy Policy.</p><br/><p>As with any other business, it is possible that FordDirect, or any Ford Motor Company-affiliated entity in the future could merge with or be acquired by another company. If such an acquisition occurs, the successor company would have access to the information maintained by us, including Personal Information, but would continue to be bound by this Privacy Policy unless and until it is amended as described below.</p><br/><p>We will disclose information in response to a subpoena, warrant, court order, levy, attachment, order of a court-appointed receiver or other comparable legal process, including subpoenas from private parties in a civil action.</p><br/><p>In certain locations on our Web sites where we obtain your Personal Information we may include \"pre-checked boxes\" (or another process) for the purpose of soliciting your express consent to receive special offers and/or other information from us and other entities selected by us. By leaving these boxes \"checked\", or in some circumstances \"checking\" the box, (or otherwise providing your consent) you are choosing to receive commercial communications from us and/or those other entities, and you will be consenting to our providing that information to those other entities. In that event, you may receive information from us or from other companies by e-mail, U.S. mail, telephone or other means. However, you will have the opportunity at any time to \"opt-out\" of receiving future commercial communications from us (including those we send on behalf of other entitles) either (i) by following the instructions located at the bottom of the e-mail we send you, or (ii) by sending a request by US mail to FordDirect, Attn: Opt Out, 4 Parklane Blvd., Suite 675, Dearborn, Michigan 48126, or (iii) by calling us at (800)-531-2255, M-F: 8:00AM - 5:00PM EDT/EST.   (When you unsubscribe from receiving any further communications via this process, you are unsubscribing from communications managed by FordDirect, only.  Unsubscribing through these means will not affect the rights of other entities to send communications to you independently of us, including independent contact from Ford Motor Company, Ford Credit, your local Ford dealer association, or your individual Ford dealer.)</p><br/><p>If you do not give your consent, as set forth in the manner described above, we will not share your Personal Information with other entities, except as follows: We may contact you in order to confirm that you do not want information regarding Ford products and services or to obtain your feedback on the use of the website.  We may also disclose whatever information we may have or know about you, including your Personal Information, without first notifying you or obtaining your consent, to third-party service providers who assist us to improve our products and/or services or to better understand their value to our visitors or to the companies with which we do business; or to other third parties if we determine that disclosure of such information: (i) is or may be required by law or legal process; (ii) is or may be reasonably necessary to take appropriate action if a visitor is determined by us to have violated the terms of use of our Web sites; or (iii) is or may be reasonably necessary to protect the rights, property or safety of our company, our visitors or other individuals or entities. We may also disclose to third parties portions of our network log files that show which \"Internet service provider\" a visitor has used or other visitor information. That information may enable third parties to discover, through that Internet service provider, the identity of a visitor.</p><br/><p>We reserve the right to contact you if you submit your contact information while on our Web site, regardless of whether you have opted out of promotional activities on the site. For example, you may decide to send us Personal Information in a message containing information about your experience in using our services, or another Ford or Ford Credit product or service. We will only use this information to identify the user as a FordDirect or Ford customer and to determine how to respond to the electronic mail. We will not use this information other than to resolve the matter identified in the email.  While we will not use your Personal Information to send you commercial emails unless you have given us your consent, we may use both your Personal Information and other information we may have about you (such as your IP address) to customize or enhance your experience, including displaying  advertisements, promotions and incentives.</p><br/><p>This Policy applies only to the Shopping Tools Web pages, however, when you are on those pages you could be directed to other sites beyond our control. These other Web sites may send their own cookies to you, independently collect data or solicit personal information and may or may not have their own published privacy policies. If you visit a Web site that is linked to ours, you should consult that site's privacy policy before providing any personal information.</p><br/><p><strong>IP Addresses and Click-stream Data</strong></p><br/><p>An IP address is a number automatically assigned to your computer whenever you access the Internet. Click-stream data is information collected by our computers when you request Web pages from the Site. Our computers identify your computer by its IP address. When you request Web pages from the Site, our computers log your IP address. We may collect IP addresses and/or click-stream data for purposes of analyzing an individual's interest in purchasing a Ford-brand vehicle and pass this information on to our dealers. We may also use this information for system administration and to report aggregate information to our advertisers, partners and sponsors. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. We may use this data to help us understand how visitors arrive at the Site, what type of content is most popular, what type of visitors are interested in particular kinds of content and advertising, and the like.</p><br/><p><strong>Cookies</strong></p><br/><p>A \"cookie\" is a small line of text that is stored within your browser when you visit a cookie-enabled website. As you browse the Web, cookie-enabled sites will send cookies to your browser, along with pages. Your browser probably has options that will let you control whether the browser accepts cookies, rejects cookies, or notifies you each time a cookie is sent to you.</p><br/><p>If your browser is set to reject cookies, cookie-enabled websites will not recognize you when you return. This provides you with anonymity, but it also makes it very difficult to offer you customized services. It is also less secure than using cookies, because all of your specific data must be sent to the website each time you view a page. Accepting cookies means your private data can stay at the Web server, and the only information transmitted over the Internet is your ID cookie.</p><br/><p>If your browser is set to accept cookies, any cookies that are sent to your browser are stored in your computer for a period of time. There are a few different types of cookies. A \"session\" cookie is stored only in your computer's working memory (RAM) and only lasts for your browsing session. When you close all of your browser's windows, or when you shut down your computer, the session cookie disappears forever. A \"persistent\" cookie is stored on your computer's hard drive until a specified date, which could be tomorrow, next week, or 10 years from now. Permanent cookies stay on your computer until either</p><br/><p>a) they expire,</p><p>b) they are overwritten with newer cookies,</p><p>c) you manually remove them.</p><p><br/>We use cookies in many ways, including, but not necessarily limited to, the development of generic Web site metrics and managing delivery to you of application information and related content.  Some of these cookies are permanent and some are not.</p><br/><p><strong>Location-Based Information</strong></p><br/><p>We may collect information relating to your general location based on (1) information you manually provide, (2) the IP address of your computer, (3) Global Positioning System (\"GPS\") information sent to us by your GPS-enabled device, and (4) the proximity of your laptop computer, mobile wireless device, personal digital assistant, personal communication system, or other communications device (your \"Personal Communication Device\") to the nearest radio tower or cell site. We may also be able to detect when your Personal Communication Device is activated as well as when and how you are using it. We may collect location-based information to verify the information you provide manually and to provide you with location-based content. We may associate Personally Identifiable Information with location-based information provided by you or your Personal Communication Device solely for our internal use and to improve your experience with the Website.</p><br/><p><strong>Chat Rooms, Blogs, Message Boards, and Social Networks</strong></p><br/><p>We may host or link you to chat rooms, blogs, message boards, and social networks on our Web sites. You may be required to register with our site for access to these areas, you may not be required to provide any Personal Information when using these areas but you may choose to do so. If you post personal information online, it will be publicly available and you may receive unsolicited messages from other parties. We cannot ensure the security of any information you choose to make public in a chat room, blog, message board or social network. Also, we cannot ensure that parties who have access to such publicly available information will respect your privacy. Please exercise caution when deciding to disclose personal information in these areas, as it should be assumed that all of the information you share in these venues can and will become public.</p><br/><p><strong>Information Security</strong></p><br/><p>The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. However, no method of transmission over the Internet, or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. </p><br/><p><strong>A Special Note for Parents Concerning Privacy </strong></p><br/><p>FordDirect's site is a general audience site. We do not currently collect any personal information from children under the age of thirteen. If, in the future, our site knowingly collects personally identifiable information from children, we will do so in compliance with the Children's Online Privacy Protection Act of 1998 (15 U.S.C. 6501 et seq.) including, without limitation, obtaining necessary parental consents.</p><br/><p>Keep in mind that the Internet offers many entertaining and educational opportunities for children. Parental guidance and supervision is necessary to ensure a safe and rewarding online experience. As you are aware, our site has a process whereby we collect information from users interested in new and used vehicles, including personally identifiable information. If we determine that a person is under the age of thirteen, based on the information provided during this process, that person may not be permitted to submit information requiring the submission of personal information, in accordance with the Children's Online Privacy Protection Act of 1998 (15 U.S.C. 6501 et seq.).</p><br/><p>We work with (and may provide links to) third party sites. Such third parties may permit children under the age of thirteen to register for these features on their sites in accordance with their respective privacy policies. For more information, please review the privacy policies of each respective third party site.</p><br/><p>If a child has provided us with Personal Information, a parent or guardian of that child may contact us by calling us at (800)-531-2255, M-F: 8:00AM - 5:00PM EDT/EST, and request that the information be deleted from our records.  We will then make reasonable efforts to delete the child's information from the database that stores the information.</p><br/><p><strong>Online Behavioral Advertising</strong></p><br/><p>FordDirect uses advertising service providers to assist us in determining what products and services are most likely to be of interest to you by using non-personal behavioral information collected via your use of the Internet. You may opt out of certain online behavior advertising by clicking on the Ad Choices icon at <a href=\"http://www.ford.com\">www.ford.com</a>.  Please note that if you opt out, you may still receive online advertising from FordDirect, Ford, its affiliates, and Ford-brand dealers. Opting out means that the ads you do receive will not be based on tracking your preferences or behavior.</p><br/><p><strong>Changes in Policy</strong></p><br/><p>We reserve the right to change or update this Privacy Statement at any time.  If we update this statement, the new statement will be posted to the website ten (10) days prior to the changes taking effect. </p><br/><p><strong>Copyright Notice</strong></p><br/><p>Copyright &#169; 2000-2011 DealerDirect LLC and copyright &#169; 2000-2011 Ford Motor Company. All rights reserved. All text, images, graphics, animation, videos, music, sounds and other materials on this site are subject to the copyrights and other intellectual property rights of DealerDirect LLC doing business as FordDirect, Ford Motor Company, its affiliated companies and its licensors. These materials may not be copied for commercial use or distribution, nor may these materials be modified or reposted to other sites.  Please refer to the Terms of Use policy provided on the Web site.</p><br/><p><strong>Trademark Notice</strong></p><br/><p>All trademarks displayed on this site are subject to the U.S. trademark rights of Ford Motor Company, or are used under agreement in the U.S. by Ford Motor Company. These trademarks include, but are not limited to, product brand names (e.g., FordDirect, Ford, and Lincoln), vehicle model names (e.g., Mustang, Taurus, Edge, F-150, Fusion), slogans, and logos and emblems. The unauthorized use of any trademark displayed on this site is strictly prohibited.</p><br/><p>The effective date of this privacy statement is 10/31/2011</p>",
        "FORD MOTOR CREDIT": "<p><strong>Ford Motor Credit Company Privacy Policy</strong><br/>A guide to how we collect, use and protect customer information.</p><p><strong>Our Commitment</strong><br/>We continually look for ways to add value to our customer relationships and to earn and reward the confidence you have in us. That is why protecting customer information is important to us. This guide explains our policies and practices pertaining to customer information.</p><p>We work to help you achieve your automotive dreams by addressing your financing needs. In order to provide you with vehicle financing and other financial products and services, we need information about you. </p><p><strong>How We Collect Customer Information and The Types We Collect</strong><br/>We collect different types of customer information from a number of sources in meeting your financial products and services needs. We collect customer information to: identify you; learn about your financial situation; help us assess requests for financial products and services; confirm facts about you. We obtain these types of customer information from a number of sources, such as information: </p><ul><li>You provide in requests for financial services and products, (e.g. name, address, telephone number)</li><li>We receive from others on your behalf on applications, forms and other means (e.g. assets, income, liabilities)</li<li>From transactions or experiences with us, our related family of companies or others (e.g. the services provided, how you perform on your account)</li><li>From consumer reporting agencies (e.g. credit history, credit capacity)</li><li>From outside sources such as motor vehicle dealers, employers and others (e.g. vehicle financing information, employment status, verification of information).</li></ul><p><strong>Protecting Customer Information</strong><br/>Safeguarding customer information is important to us. We use systems, policies and procedures to maintain the accuracy of customer information and to protect it from loss, misuse, or alteration. Customer information is accessible only by appropriate personnel who have a business need for the information. We provide training and communication programs to educate our personnel about the meaning and requirements of this privacy policy. </p><p><strong>How We Use Customer Information</strong><br/>We use customer information in order to: fulfill your requests for financial products and services, such as vehicle financing; administer your accounts with us; develop new financial products and services of value to you; and comply with legal requirements. We also use information to determine which products or services might be of interest to you. We may make these products and services available to you directly or through cooperation with others. </p><p>In striving to serve you, we sometimes share customer information with others. </p><p><b>Sharing of Information...</b><br><blockquote><p><b>Within Our Family of Companies</b><br>We may share information we collect about present and former customers with other companies within our family of companies. Our \"family\" is the group of companies related to us by common control or ownership. We share information within this family as a normal part of conducting company business and offering products and services to customers. For more information about how and why we do this, see the \"How We Use CustomerInformation\" section above.</p><p><b>With Unrelated Companies</b><br>In order to provide you with the services requested and with other valuable financial products and services, we also share customer information with companies not within our family of companies. While we reserve the right to share any of the information we collect, the amount and type of information we share depends in part on the products or services to be provided and on our relationships with these unrelated companies.</p><p>Unrelated companies receiving customer informationfrom us have entered or will enter agreements with us to protect the information they receive before information is provided. These agreements also limit the use of the information to providing services we request. Unless an agreement to protect customer information is in place, we do not share customer information with other companies except as permitted by law. We may share all the customer information we collect about present and former customers with the following types of companies:</p><ul><li>Select financial service providers who participate in joint marketing programs with us: such as motor vehicle dealers providing vehicle financing; and also others who provide products or services on our behalf such as mortgage bankers providing real estate loans, securities broker-dealers providing stock trading, and insurance companies providing auto and other types of insurance.</li><li>Financial service providers and non-financial companies who provide services for us or on our behalf, such as companies that prepare invoices, help us service accounts or help us market our products and services.</li><li>Others, such as independent contractors or suppliers.</li></ul></blockquote><p><b>You Have Choices</b><br>It's up to you. We have described the importance of customer information, how we get it, and how we use it. We have indicated that we may share customer information within our family of companies and with other unrelated companies, along with our reasons for sharing. No action is required to continue receiving the benefits of information sharing. However, if at any time you prefer that we not share customer information, you may instruct us not to share customer information about you (\"opt out\"). You may do so by printing and completing the opt out form below, marking the selection and mailing it to us at the address shown. For accounts with more than one account holder, we will treat an opt out election by one account holder to apply to all holders on the account.  We will treat an opt out election by customers with more than one account to apply only to the accounts listed.</p><p><b>Sharing Within Our Family of Companies</b><br>If you prefer that we not share customer information about you within our family of companies (other than disclosures permitted by law), you may instruct us not to make those disclosures. If you wish to opt out of our customer information sharing within our family of companies, check the box next to \"Do not share within your family of companies\".  Selecting this option will prevent us from sharing customer information we collect from outside sources, such as credit reports, within our family of companies but will not restrict all sharing of customer information. Our experience and credit transactional information about you will continue to be shared within our family of companies under circumstances permitted by law even if the \"Do not share within your family of companies\" box is checked.</p><p><b>Sharing With Unrelated Companies</b><br>If you prefer that we not share customer information about you with unrelated companies (other than disclosures permitted by law), you may instruct us not to make those disclosures. If you wish to opt out of our customer information sharing with these unrelated companies, check the box next to \"Do not share with unrelated companies\".  Selecting this option will prevent us from sharing customer information with unrelated companies for their own, independent business uses. It is important for you to know that even if you opt out, we will continue to share customer information under circumstances permitted by law.  Permitted circumstances include, among others, our ability to: service your account; carry out the service or product requested; report our experiences; protect our business against fraud and unauthorized transactions; offer financial products and services jointly with other financial service providers; and carry out other authorized activities.</p><p><b>How to Notify Us And Make Your Choices Known</b><br>Make your opt out choices known by completing the opt out form. We have provided a <a href=\"javascript:callPopupWithName('/help/OptOutElectionForm.jsp','optoutWindow','yes',600,600)\" alt=\"Opt Out Form\">Printable Opt Out Form</a> for your use.  Print the form, supply all the requested information, check the appropriate boxes and mail the completed form to us at the address shown. Please complete the form carefully. We will not be able to honor opt out requests received on forms with information missing, forms with inaccurate information, or properly completed forms sent to any address other than the one shown on the printable attached form.</p><p><b>On-Line Policy</b><br>We have an on-line policy that supplements the provisions of this privacy policy when applied to the Internet.  See our <a href=\"#online\" alt=\"On-Line Privacy Information\">On-Line Privacy Information</a>.</p><p><b>Questions?</b><br>Call 1-800-222-4405 for answers to your questions about this privacy policy.</p><p><b><a name=\"online\">Ford Motor Credit Company Online Privacy Policy</a></b></p><p><b>On-Line Policy</b><br>This section describes our policy regarding information received about you during visits to this web site.  The amount and type of information received depends on how you use this site.  Please take a few minutes to read our complete <a href=\"#top\" alt=\"Financial Privacy Policy Statement\">Financial Privacy Policy Statement</a> so you may understand how personal information is used and the measures we take to protect your personal information.</p><p><b>Normal Web Site Usage</b><br>You can visit our web site to read product, investment, and company information, or use our on-line tools (e.g., budget planner and calculators) without telling us whom you are and without revealing any personal information. The only information we collect and store during normal web site usage is the name of your Internet service provider, the web site you last visited, the pages you request, the date and time of those requests and the number of visits you made to our site.</p><p>We use this information to generate statistics and measure site activity to improve the usefulness of customer visits. This same information may be shared with third parties in order to provide these services or to analyze, store, or aggregate the information.  It may also be shared with other third parties, working with us to improve the services of Ford Motor Credit Company or our website.  During normal web site usage, we do not collect or store personally identifiable information such as name, mailing address, email address, phone number, or social security number.</p><p><b>On-Line Collection Of Personally Identifiable Information</b><br>There are instances where Ford Credit requests personally identifiable information to provide the web site visitor a service or correspondence (e.g., promotions and mailed brochures). This information, such as name, mailing address, email address, type of request, and possibly additional information, is collected and stored in a manner appropriate to the nature of the request as determined by Ford Credit and is used to fulfill your request. Whenever we request such information, we will clearly explain how it will be used. If you tell us that the information should not be used as a basis for further contact, we will respect your request.  The information you provide is used by Ford Motor Credit Company and Ford Motor Company to improve the services we provide you. This information may also be provided to our agencies for use on behalf of Ford Motor Credit Company in accordance with our privacy statement. However, it is never provided or sold to any other company for that company's independent use.</p><p>During the course of your visit, you may move to other Ford Motor Credit Company websites. In addition, this site may provide links to third party sites not controlled by Ford Motor Credit Company. It is recommended that you check the specific privacy statements of any site before providing any personally identifiable information.</p><p><b>Ford Motor Credit Company's Internet Services</b><br>To use Ford Credit's Internet services, such as Account Access or Electronic Funds Transfer or Enrollment, we require a certain amount of personally identifying information (e.g., name, social security number, account number and other applicable information) we can use to verify you as a Ford Credit customer. We use this to identify and access data in the existing relationship we have with you to provide you with the requested services. We request mail addresses (email) as an alternate means of contacting you.  Providing your email address is optional, except when you request an Internet delivered service, then it is necessary for us to have to honor your request.  We may also use this information to enhance our understanding of you and improve our services.</p><p><b>Electronic Mail Sent To Us That Contains Personal Information</b><br>  Internet users may decide to send Ford Credit personally   identifying information, for example, in an electronic mail message   containing information about your Ford Credit product or service.   Ford Credit will only use this information to identify the user as   a Ford Credit customer and to determine how to respond to the   electronic mail. We will use this information for the purpose   identified in the email message and to enhance our understanding   of you in order to improve our services to you.</p><p><b>What Are Cookies?</b><br>A \"cookie\" is a small line of text that is stored within your browser when you visit a cookie-enabled website. As you browse the Web, cookie-enabled sites will send cookies to your browser, along with pages. Your browser probably has options that will let you control whether the browser accepts cookies, rejects cookies, or notifies you each time a cookie is sent to you.</p><p>If your browser is set to reject cookies, cookie-enabled websites will not recognize you when you return. This provides you with anonymity, but it also makes it very difficult to offer you customized services. It is also less secure than using cookies, because all of your specific data must be sent to the website each time you view a page. Accepting cookies means your private data can stay at the Web server, and the only information transmitted over the Internet is your ID cookie.</p><p>If your browser is set to accept cookies, any cookies that are sent to your browser are stored in your computer for a period of time. There are a few different types of cookies. A \"session\" cookie is stored only in your computer's working memory (RAM) and only lasts for your browsing session. When you close all your browser's windows, or when you shut down your computer, the session cookie disappears forever. A \"permanent\" cookie is stored on your computer's hard drive until a specified date, which could be tomorrow, next week, or 10 years from now. Permanent cookies stay on your computer until either a) they expire, b) they are overwritten with newer cookies, c) you manually remove them.</p><p>We use permanent cookies to supply visitors to our site with a customized experience.  These cookies do not involve personally identifiable information.  We also use session cookies to customize your experience during a session, to aid in your navigation and use of the site, to develop generic web site metrics and other similar uses.</p><p><b>Questions?</b><br>Our privacy practices are designed to provide a high level of protection for your personal information and our systems. If you have any questions or comments about Ford Credit's Online Privacy Practices, you can contact us via E-mail.</p><p><b>Changes</b><br>We reserve the right to change our On-Line Privacy Policy. A revised On-Line Privacy Policy will only apply to data collected subsequent to its effective date. Any revisions will be posted at least 10 days prior to its effective date.</p>",
        "CALIFORNIA_PRIVACY_RIGHTS": "Your California Privacy Rights"
    },
    "Affiliates": {
        "Affiliate Information": {
            "content": "<p><strong>Earn Money through the DealerDirect Affiliate Program</strong> <br/>The DealerDirect Affiliate Program is a way for you to make money through your Web site by offering your users the ability to shop for new and used Ford vehicles online. You will earn a commission each time a customer completes and submits a request for quote form for a new Ford vehicle. We are committed to making this a successful partnership by providing a broad array of and numerous creative formats so you can maximize your profits.<p><p><strong>DealerDirect Affiliate Commission Structure:</strong><br/>Current Offer: For each customer who requests a quote you will earn a minimum of $4.</p><p><strong>The Advantage of Joining the DealerDirect Affiliate Program</strong><br/>Whether your site caters to new car shoppers and the automotive industry, other related industries, or even your local community-- you can take advantage of the following benefits as a DealerDirect Affiliate:</p><ol><li>14-day return visitor policy- lets you receive compensation for visitors who initially do not decide to complete a request for quote form but return within this time period.</li><li>Ability to partner with a world leader in the automotive space, the trusted Ford product line of vehicles, and DealerDirect's network of Internet Dealers across the country.</li><li>More revenue through your site for consistent payment and high commissions. </li></ol><p><strong>It Costs Nothing to Participate and is Easy to Join</strong><br/>Complete a <a target=\"_new\" href=\"https://ssl.linksynergy.com/php-bin/reg/sregister.shtml?mid=2435&amp;no_r=1\"><b>short enrollment form</b></a>. Please review the <a href=\"#item2\"><b>important requirements</b></a> for acceptance into the Affiliate Program. Your site will be reviewed for approval within two business days. Then, you will receive a password and log-in to access your personalized interface at LinkShare.com. Download any DealerDirect links that best suit your audience, using the step-by-step instructions provided by LinkShare. Earn commissions every time a person completes a request for quote form for a new Ford vehicle.<br/>Make sure that your site qualifies before you apply. <a href=\"#item2\">Check here for key requirements.</a>.<br/><strong>There is no risk to you.</strong> You are free to switch links or leave the program at any time. For more information, please <a href=\"#item2\"><b>contact us</b></a> with your questions.</p>"
        },
        "Contacting Us About Affiliates": {
            "content": "<p><strong>DealerDirect Affiliate Program Contact</strong></p><p><a href=\"mailto:partner1@forddirect.com\">partner1@forddirect.com</a></p><p><strong>Key Requirements</strong><br/>Before applying for the DealerDirect Affiliate Program, please be sure your Web Site meets these Key Program Requirements:</p><ul><li>Your site must be live.</li><li>Your site must not contain any unsuitable content. Should your site contain, or include, any of the following, you will not be eligible for the program:<ul><li>Hate/offensive/violent content</li><li>Lewd/pornographic content</li><li>International Sites</li><li>Aesthetically unpleasing content</li><li>Abusive or irresponsible promotion of Alcohol, Tobacco or Drugs</li><li>Use of the word 'sex' gratuitously or excessively</li><li>Content aimed at children</li><li>Gambling, firearms, games of chance, and lotteries</li></ul></li><li>Your site must not be a home page or a web site without a unique URL.</li></ul><p>Please note DealerDirect and LinkShare will review all applications. If you are not accepted into the program immediately, don't worry, you may be eligible later. Just request again when your site is live and meets the above key requirements. Allow at least two business days from this date to do so.</p>"
        },
        "Enrollment": {
            "link": "https://ssl.linksynergy.com/php-bin/reg/sregister.shtml?mid=2435&no_r=1"
        }
    },
    "California": {
        "CALIFORNIA PRIVACY RIGHTS": "<center><strong>YOUR CALIFORNIA PRIVACY RIGHTS</strong></center><center>(As provided by California Civil Code Section 1798.83)</center><br><p>A California resident who has provided Personal Information to a business with whom he/she has established a businessrelationship for personal, family, or household purposes (\"California customer\") is entitled to request information about whether the business has disclosed Personal Information to any third parties for the third parties' direct marketing purposes. In general, if the business has made such a disclosure of Personal Information, upon receipt of a request by a California customer, the business is required to provide a list of all third parties to whom Personal Information was disclosed in the preceding calendar year, as well as a list of the categories of Personal Information that were disclosed.</p><br><p>However, under the law, a business is not required to provide the above-described lists if the business adopts and discloses to the public (in its privacy policy) that it does not disclose a customer's Personal Information to third parties for their direct marketing purposes unless the customer consents to such a disclosure. Rather, the business may comply with the law by notifying the customer of his or her right to prevent disclosure of Personal Information and providing a cost free means to exercise that right.</p><br><p>As stated in our <a href=\'/Privacy\'>Privacy Policy</a>, we do not share information with third parties for their direct marketing purposes unless you agree to such disclosure -- typically by opting in to receive information from a third party that is participating in a sweepstakes or other promotion on one of our sites. If you opt-in to sharing your information with a third party for its marketing purposes, we will only share information in connection with that specific promotion, as we do not share information with any third party on a continual basis. To prevent disclosure of your Personal Information for use in direct marketing by a third party, do not opt-in to such use when you provide personally identifiable information on one of our sites. Please note that whenever you opt-in to receive future communications from a third party, your information will be subject to the third party's privacy policy. If you later decide that you do not want that third party to use your information, you will need to contact the third party directly, as we have no control over how third parties use information. You should always review the privacy policy of any party that collects your information to determine how that entity will handle your information.</p><br><p>California customers may request further information about our compliance with this law by e-mailing <a href=\'mailto:fdcare@forddirect.com\'>fdcare@forddirect.com</a>. Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through this e-mail address.</p><br><p>August 5, 2011</p>"
    },
    "PageImage": {
        "AboutUs": "ABOUT US",
        "ContactUs": "CONTACT US",
        "Privacy": "Privacy Statement",
        "Affiliates": "FORDDIRECT AFFILIATE PROGRAM",
        "California": "CALILFORNIA PRIVACY POLICY"
    }
};

